TY  - BOOK
AU  - Shanmugasundaram, S (ed)
TI  - Costomer Relationship Managemant: modern trends and perspectives
SN  - 978-81-203-3326-0
U1  - 658.812 Sha 
PY  - 2008///
CY  - Prentice - Hall of India, New delhi
ER  -