TY  - BOOK
AU  - Michael D Hutt & Thomas W Speh
TI  - Business marketing management : a strategic view of industrial and organizational markets
SN  - 981-243-888-2
U1  - 658.8 Hut/Spe 
PY  - 2004///
CY  - Thomson/South-Western, Singapore
KW  - Commerce and Management
ER  -