Maheshwari, Rajendra <br/><br/>
Principles of marketing 

 - International Book House P. Ltd., New Dehli  2012 
 - ix,314 
<br/><br/><label>ISBN: </label>978-93-81335-48-2 
<br/><br/><label>Dewey Class. No.: </label>658.8 Mah