TY  - BOOK
AU  - Moutinho, Luiz (ed) & Huarng, Kun-Huarng (ed)
TI  - Quantitative modelling: in marketing and management
SN  - 978-9814407717
U1  - 658.80072 Mou/Hua 
PY  - 2013///
CY  - World Scientific pub. co.Pte.Ltd., Singapore
ER  -