Green, Paul E; Tull, Donald S & Albaum, Gerald <br/><br/>
Research for marketing decisions 

 - 5th ed 
 - Prentice-Hall  New Delhi  2000 
 - xii,784 
<br/><br/>
<br/><br/><br/>E 
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Commerce and Management
<br/><br/><label>Universal Decimal Class. No.: </label>658.8