Gamble, Michael W.  & Gamble, Teri Kwal <br/><br/>
Introducing mass communication 

 - 2nd Ed 
 - McGraw - Hill, New York  1989 
 - xvi, 549pp 
<br/><br/><label>ISBN: </label>0-07-100387-8 
<br/><br/><label>Dewey Class. No.: </label>384 Gam/Gam