TY  - BOOK
AU  - Roberts, Mary Lou ; Zahay, Debra
TI  - Internet marketing : integrating online & offline strategies 3rd ed
SN  - 9788131531785
PY  - 2021///
CY  - Cengage learning
PB  - New Delhi
KW  - Management Studies
KW  - online branding
KW  - Online shopping
KW  - social media marketing
KW  - Internet marketing
N1  - UG
ER  -