Jha, S M <br/><br/>
Bank marketing 2nd ed. 

 - Himalaya Publishing House  Mumbai  2011 
 - 379 
<br/><br/><label>ISBN: </label>9789350249086 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>MARKETING<br/>Commerce and Management<br/>bank marketing<br/>Bank<br/>Bank Customs