Ramaswamy, V S & Namakumari, S <br/><br/>
Marketing management : global perspective Indian context   global perspective Indian context 

 - 5th ed  
 - Mc Graw Hill   New Delhi  2013 
 - xlv,788 
<br/><br/>
<br/><br/><br/>E 
<br/><br/><label>Universal Decimal Class. No.: </label>658.8 Ram/Nam