TY  - BOOK
AU  - Lovelock, Christopher; Wirtz, Jochen; Chatterjee, Jayant
TI  - Service marketing: people technology strategy 7th ed
U1  - 658/Lov 
PY  - 2016///
CY  - India
PB  - Pearson
N1  - NTB; PG
ER  -