Chaturvedi, Mukesh; Kumar, Assem; Rahul, Manmohan <br/><br/>
Managing innovation and new product development : concepts and cases 

 - New Delhi  PHI Learning  2009 
 - xix,271 
<br/><br/>
<br/><br/><br/>E 
<br/><br/><label>Dewey Class. No.: </label>658.4063/Cha