TY  - BOOK
AU  - Kotler, Philip  Armstong, Gary
TI  - Principles of marketing
SN  - 9788131715475
PY  - 2008///
CY  - Delhi, India
PB  - Pearson Prentice Hall 
KW  - MARKETING
KW  - Commerce and Management
N1  - PG
ER  -