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21.

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CRUSH IT! by

Vanynerchuk, Gray

Publication details: Harper Collins Pub New York 2009

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.872/Van.

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22.

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Principles of mangement : text and cases 5th ed. by

Vasishth, Neeru ; Vasishth, Vibhuti

Publication details: Taxmann pub. New Delhi 2019

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4/Vas/Vas.

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23.

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Strategic thinking : today's business imperative by

Duhaime, Irene ; Stimpert, Larry ; Chesley, Julie A

Publication details: Routledge New York 2012

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4012/Duh.

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24.

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Marketing management : a casebook by

Pradhan, Debasis

Publication details: Cengage learning New Delhi 2019

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.8/Pra.

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25.

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MAVERICK! by

Semler, Ricardo

Publication details: Arrow Books London 1993

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4/Sem.

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26.

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International business : the challenges of globalization 8th ed. by

Wild, John J ; Wild, Kenneth L

Publication details: Pearson Noida 2017

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.049/Wil/ Wil.

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27.

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Recruitment and selection : theory and practices by

Bhattacharyya, Dipak Kumar

Publication details: Cengage learning New Delhi 2018

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.311/Bha.

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28.

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Advertising selling and promotion by

Narang, Ritu

Publication details: Pearson Noida 2020

Availability: Items available for loan: SNDT Juhu (1)Call number: 659.1/Nar.

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29.

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Business communication 3rd ed. by

Madhukar, R K

Publication details: Vikas pub. house Noida 2021

Availability: Items available for loan: SNDT Juhu (1)Call number: 651.75/Mad.

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30.

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Strategic brand management 5th ed. by

Keller, Kevin Lane ; Swaminathan, Vanitha ; Parameswaran, Ambi MG ; Jacob, Isaac C

Publication details: Pearson Noida 2020

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.827/Kel.

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31.

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The leadership capital index : realizing the market value of leadershilp by

Ulrich, Dave

Publication details: Berrett-Koehler pub. Oakland 2015

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4092/Ulr.

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32.

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Organizational behavior 18th by

Robbins, Stephen P ; Judge, Timothy A ; Vohra, Neharika

Publication details: Pearson Noida 2022

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.409/Rob.

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33.

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Evolving digital leadership : how to be a digital leader in tomorrow's disruptive world by

Brett, James

Publication details: Apress New York 2019

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.514/Bre.

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34.

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Financial accounting by

Johal, Parminder & Vickerstaff, Beverly

Publication details: Routledge London 2017

Availability: Items available for loan: SNDT Juhu (1)Call number: 657/Joh/Vic.

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35.

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Entrepreneurs in every generation : how successful family businesses develop their next leaders by

Cohen, Allan R ; Sharma, Pramodita

Publication details: Berrett-Koehler pub. Oaklan 2016

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4/Coh/Sha.

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36.

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Fundamentals of international business 4th ed. by

Varma, Sumati

Publication details: Pearson Noida 2019

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.049/Ver.

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37.

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Financial accounting for management : an analytical perspective 6th ed by

Gupta, Ambrish

Publication details: Pearson Noida 2022

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.1511/Gup.

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38.

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Pricing strategy : setting price levels, managing price discounts, & establishing price structures by

Smith, Tim J

Publication details: Cengage learning New Delhi 2021

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.816/Smi.

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39.

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Become a brand : learn the art of branding yourself on social media with case studies and best practices by

Jain, Sorav

Publication details: Notion press Chennai 2019

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.827/Jai.

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40.

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The gurubook : insights from 45 pioneering entrepreneurs and leaders on business strategy and innovation by

Low, Jonathan

Publication details: Routledge Boca Raton 2018

Availability: Items available for loan: SNDT Juhu (1)Call number: 658.4012/Low.

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