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SNDT WOMEN'S UNIVERSITY
BMK Knowledge Resource Centre
Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049
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Alidina, Shamash (et...
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Admin Service
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communication skills
MANAGEMENT
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1.
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Business communication : connecting in a digital world. 13th ed
by
Lesikar, Raymond V (et al)
Language:
E
Publication details:
Chennai
McGraw Hill Education(India) Pvt Ltd
2015
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
651.7/Les
.
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2.
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Business communication management
by
Naqvi, Shaif
Language:
E
Publication details:
New Delhi
Bio-Green Books
2023
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
651.7/Naq
.
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3.
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Basic counselling skills : a helper's manual
by
Nelson-Jones, Richard
Language:
E
Publication details:
New Delhi
Sage
2021
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
371.422/Nel
.
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4.
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Marketing communications : an advertising, promotion and branding perspective
by
Bell, Geraldine ; Taheri, Babak
Language:
E
Publication details:
Oxford
Goodfellow publishers ltd
2017
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
658.8/Bel/Tah
.
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5.
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Advertising for dummies
by
Dahl, Gary R
Edition:
2nd ed.
Language:
E
Publication details:
New Delhi
Wiley India Pvt. Ltd
2023
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
659.1/Dah
.
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6.
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Economics for business
by
Mulhearn, Chris ; Vane, Howard R
Language:
E
Publication details:
New Delhi
Bloomsbury India pvt ltd
2023
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SNDT Juhu
(1)
Call number:
330/Mul/Van
.
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7.
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Marketing an introduction
by
Masterson, Rosalind
Phillips, Nichola Pickton, David
Language:
E
Publication details:
London
Sage
2021
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SNDT Juhu
(1)
Call number:
658.8/Mas
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8.
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Essentials of marketing : theory and practive for a marketing career
by
Brown, David M ; Thompson, Alexander
Language:
E
Publication details:
New York
Routledge
2023
Availability:
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SNDT Juhu
(1)
Call number:
658.8/Bro/Tho
.
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9.
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Marketing for entrepreneurs : concepts and apllications for new ventures
by
Crane, Frederick G
Edition:
3rd ed
Language:
E
Publication details:
California
Sage
2022
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
658.8/Cra
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10.
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Advertising brands and consumer behaviour : the Indian context
by
Kumar, S Ramesh ; Krishnamurthy, Anup
Language:
E
Publication details:
Uttar Pradesh
Pearson
2024
Availability:
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SNDT Juhu
(1)
Call number:
659.1/Kum/Kri
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11.
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Capital market and Innovative financial instruments
by
Patil, Meena F
Language:
E
Publication details:
New Delhi
New Century publications
2024
Availability:
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SNDT Juhu
(1)
Call number:
332.041/Pat
.
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12.
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Career development : all in one
by
Alidina, Shamash (et.al)
Language:
E
Publication details:
New Jersy
John Wiley & Sons
2017
Availability:
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SNDT Juhu
(1)
Call number:
371.95/Ali
.
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13.
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Financial risk management
by
Arora, R K
Language:
E
Publication details:
New Delhi
Wiley India Pvt. Ltd
2024
Availability:
Items available for loan:
SNDT Juhu
(1)
Call number:
332.645/Aro
.
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