000 00410nam a2200121Ia 4500
100 _aKarandikar, Amaraja
720 _a Dr Smt G B Nagpurewalla [guide]
942 _cTH
245 _aAssessment of the effects of advertising on consumers in India and measures of protection
260 _aMumbai
_bS.N.D.T. Women's University
_c1996
300 _a(xix) 371p
999 _c128680
_d128680