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100			_aSaptarshi Bhattacharya
245			_aDeterminants of Consumer Perceptions of the Ethics of Online Retailers: An Investigation Using Confirmatory Factor Analysis
300			_a P. 436-447
520			_aThough the online retailing ethics literature has been growing steadily, no research has attempted to examine the myriad aspects and concerns about the online retailers’ unethical practices and behaviours. The study aims to extend the research and re-validate the consumer perception of ethics of online retailers (CPEOR) scale in the Indian context. The methodology involves an exploratory factor analysis on a sample of 261 online shopper responses on a 7-point Likert scale. The obtained scale was then validated on a new sample of 416 users using confirmatory factor analysis. The research identifies and validates 10 factors that influence CPEOR, that is, privacy, security, non-deception, fulfilment, customer service, service recovery, fairness concerns, environmental concerns, corporate social responsibility and ethical policies. The study offers valuable insights to the managers and researchers. The study offers best practices in the different dimensions of CPEOR along with future research directions. The study provides unified and comprehensive insights on CPEOR by examining all possible dimensions of CPEOR.
654			_aConsumer Perception _aOnline Retailing Ethics _aCPEOR _aEFA _aCFA _aR Programming
700			_aRajendra Prasad Sharma
773	0		_080316 _9109983 _dNew Delhi Sage Publications _oJP314 _tVision: The Journal of Business Perspectives _x0972-2629
942			_cJA
942			_2ddc
999			_c130903 _d130903