000			01573nam a22001337a 4500
008			250624b |||||||| |||| 00| 0 eng d
100			_aVinita Kanwal
245			_aHow do marketing channel choices affect the welfare of paddy growers in Punjab and Haryana
300			_aP 590-598
520			_aThe marketing channel choices of paddy growers and their subsequent effect on welfare (indicated by quantity, return and prices) are empirically estimated in the study, conducted in the states of Punjab and Haryana. Using data from the third Situation Assessment Survey, the study focuses on households engaged in paddy cultivation. Results reveal that the local market is still the most prominent marketing channel in rural Punjab and Haryana. Around 46% of produce is disposed of through it, and more than 50% of growers opt for the same. There are significant variations in awareness of the minimum support price and the price realized after selling paddy across different categories of land ownership. Government assistance is a major factor in shaping the marketing channel choices. The findings in the study indicate a strong link between marketing channel choices and the welfare of paddy growers. It provides valuable insights into the dynamics of agricultural marketing in India and underscores the need for tailored policy interventions to improve the welfare farmers.
654			_aAgricultural marketing _apaddy growers _amultinomial logit _a marketing channels _afarmer welfare
773	0		_0125299 _9112523 _tCurrent Science _x 0011-3891
942			_cJA
999			_c131800 _d131800