000 00342nam a2200121Ia 4500
100 _aZaltman, Gerald & Wallendorf, Melanie
020 _a0-471-09306-8
942 _cBK
245 _aConsumer behavior: basic findins & management implications
260 _aJohn Wiley & Sons, New York
_c1979
082 _a339.4207 Zal/Wal
300 _axvi, 684
999 _c19742
_d19742