000 00342nam a2200133Ia 4500
100 _aJean-Claude Usunier
020 _a0-13-194580-7
654 _aCommerce and Management
942 _cBK
245 _aInternational marketing : a cultural approach
260 _aPrentice Hall, New York
_c1993
082 _a658.848 Usu
300 _axiii,494p
999 _c24998
_d24998