| 000 | 00361nam a2200145Ia 4500 | ||
|---|---|---|---|
| 100 | _aRajeev Batra, John G Myers, David A Aaker | ||
| 020 | _a81-203-1219-8 | ||
| 250 | _a5th ed | ||
| 654 | _aCommerce and Management | ||
| 942 | _cBK | ||
| 245 | _aAdvertising management | ||
| 260 |
_aPrentice-Hall, new Delhi _c2000 |
||
| 082 | _a659.1 Bat | ||
| 300 | _axv,754p | ||
| 999 |
_c25389 _d25389 |
||