000 00394nam a2200133Ia 4500
100 _aKhan, Kaleem Mohammed & Khan, Mohammed Naved
020 _a81-7391-447-8
654 _aCommerce and Management
942 _cBK
245 _aFacets of Indian advertising and consumer behaviour
_ban empirical approach
260 _aKanishka, New Delhi
_c2002
082 _a658.83 Kha/Kha
300 _avii,288
999 _c26506
_d26506