| 000 | 00336nam a2200133Ia 4500 | ||
|---|---|---|---|
| 100 | _aJohn Wilmshurst and Adrian Mackay | ||
| 020 | _a0-7506-1562-1 | ||
| 250 | _a2nd ed | ||
| 942 | _cBK | ||
| 245 | _aThe Fundamentals of advertising | ||
| 260 |
_aButterworth-Heinemann, Oxford _c1999 |
||
| 082 | _a659.1 Wil/Mac | ||
| 300 | _axi,384p ill. | ||
| 999 |
_c27537 _d27537 |
||