000 00365nam a2200145Ia 4500
100 _aLuck, David J & Rubin, Ronald S
020 _a81-203-0484-5
250 _a7th ed
654 _aCommerce and Management
942 _cBK
245 _aMarketing research
260 _aPrentice-Hall of India, New Delhi
_c2001
082 _a658.83 Luc/Rub
300 _axvii,683
999 _c28543
_d28543