000 00386nam a2200133Ia 4500
100 _aKotler, Philip; Jain, Dipak C & Maesincee, Suvit
020 _a1-57851-600-5
654 _aMANAGEMENT
942 _cBK
245 _aMarketing moves
_ba new approach to profits, growth, and renewal
260 _aHarvard Business School press, Boston
_c2002
082 _a658.8 Kol
300 _axii,192
999 _c39418
_d39418