000 00276nam a2200121Ia 4500
100 _aPati, Debashis
020 _a0-333-93715-5
942 _cBK
245 _aBranding
_bconcepts and process
260 _aMacmillan, Chennai
_c2002
082 _a658.827 Pat
300 _axii,212p
999 _c40054
_d40054