000 00405nam a2200145Ia 4500
100 _aIsobel Doole & Robin Lowe
020 _a1-86152-472-2
250 _a2nd ed
654 _aCommerce and Management
942 _cBK
245 _aInternational marketing strategy : analysis, development and implementation
260 _aThomson Learning, London
_c1999
082 _a658.848 Doo/Low
300 _axix,572p
999 _c40464
_d40464