000 00332nam a2200133Ia 4500
100 _aKotler, Philip
020 _a0-87692-053-9
250 _a4th ed
942 _cBK
245 _aMarketing management
_banalysis, planning and control
260 _aPrentice-Hall of India, New Delhi
_c1982
082 _a658.8 Kot
300 _axi,722
999 _c41363
_d41363