000 00325nam a2200121Ia 4500
100 _aMukerjee, Kaushik
020 _a978-81-203-3285-0
942 _cBK
245 _aCustomer relationship management
_ba strategic approach to marketing
260 _aPrentice-Hall, New Delhi
_c2007
082 _a658.812 Muk
300 _axxi,170
999 _c41545
_d41545