| 000 | 00321nam a2200121Ia 4500 | ||
|---|---|---|---|
| 100 | _aTellis, Gerard J | ||
| 020 | _a81-7829-370-6 | ||
| 942 | _cBK | ||
| 245 |
_aEffective advertising _bunderstanding when, how, and why advertising works |
||
| 260 |
_aResponse Books, New Delhi _c2004 |
||
| 082 | _a659.1 Tel | ||
| 300 | _a201 | ||
| 999 |
_c42496 _d42496 |
||