000 00355nam a2200133Ia 4500
100 _aWilliam Wells,Sandra Moriarty and John Burnett
020 _a978-81-203-3304-8
250 _a7th ed
942 _cBK
245 _aAdvertising : principles and practice
260 _aPrentice-hall of india, New Delhi
_c2007
082 _a659.1 Wel
300 _axxi,592p
999 _c44597
_d44597