000 00390nam a2200133Ia 4500
100 _aInd, Nicholas (ed)
020 _a0-7494-4212-3
654 _aCommerce and Management
942 _cBK
245 _aBeyond branding : how the new values of transparency and integrity are changing the world of brands
260 _aKogan Page, London
_c2003
082 _a658.827 Ind
300 _axvii,236
999 _c46015
_d46015