| 000 | 00388nam a2200145Ia 4500 | ||
|---|---|---|---|
| 100 | _aKapferer, Jean-Noel | ||
| 020 | _a81-7554-109-1 | ||
| 250 | _a2nd ed | ||
| 654 | _aCommerce and Management | ||
| 942 | _cBK | ||
| 245 | _aStrategic brand management : creating and sustaining brand equity long term | ||
| 260 |
_aKogan Page, New Delhi _c1997 |
||
| 082 | _a658.827 Kap | ||
| 300 | _a443p | ||
| 999 |
_c46478 _d46478 |
||