000 00354nam a2200133Ia 4500
100 _aBirn, Robin J
020 _a0-7494-4321-9
250 _a4th ed
942 _cBK
245 _aThe effective use of market research : how to drive and focus better business decisions
260 _aKogan Page, London
_cc1988
082 _a658.83 Bir
300 _axiv,226
999 _c46546
_d46546