000 00321nam a2200121Ia 4500
100 _aJolly, Adam (ed)
020 _a0-7494-4522-X
942 _cBK
245 _aFrom Idea to Profit
_bhow to market innovative products and services
260 _aKogan Page Limited, London
_c2005
082 _a658.8 Jol
300 _aVIII,167
999 _c47140
_d47140