| 000 | 00346nam a2200133Ia 4500 | ||
|---|---|---|---|
| 100 | _aHaig, Matt | ||
| 020 | _a978-0-7494-6299-4 | ||
| 250 | _a2nd ed | ||
| 942 | _cBK | ||
| 245 | _aBrand failures : the truth about the 100 biggest branding mistakes of all time | ||
| 260 |
_aKogan Page, London _c2011 |
||
| 082 | _a658.827 Hai | ||
| 300 | _axiv,242 | ||
| 999 |
_c47855 _d47855 |
||