000 00336nam a2200157Ia 4500
100 _aKahn, Kenneth B
080 _a658.5
526 _dNTB
526 _aPG
654 _aCommerce and Management
942 _cBK
245 _aNew product planning
260 _aResponse Books,
_bNew Delhi
_c2001
300 _aviii,245
546 _aE
999 _c55385
_d55385