| 000 | 00387nam a2200157Ia 4500 | ||
|---|---|---|---|
| 100 | _aAdam Morgan | ||
| 080 | _a658.827 | ||
| 526 | _dNTB | ||
| 526 | _aPG | ||
| 654 | _aCommerce and Management | ||
| 942 | _cBK | ||
| 245 | _aEating the big fish : how challenger brands can compete against brand leaders | ||
| 260 |
_aJohn Wiley _bNew York _cc1999 |
||
| 300 | _axvii,286p | ||
| 546 | _aE | ||
| 999 |
_c55669 _d55669 |
||