| 000 | 00448nam a2200169Ia 4500 | ||
|---|---|---|---|
| 100 | _aBoyd, Harper W; Walker, Orville C & Larreche, Jean-Claude | ||
| 080 | _a658.8 | ||
| 526 | _dNTB | ||
| 526 | _aPG | ||
| 250 | _a3rd ed | ||
| 654 | _aCommerce and Management | ||
| 942 | _cBK | ||
| 245 |
_aMarketing management _ba strategic approach with a global orientation |
||
| 260 |
_aIrwin McGraw-Hill _bBoston _c1998 |
||
| 300 | _axxii,547 | ||
| 546 | _aE | ||
| 999 |
_c56263 _d56263 |
||