000 00342nam a2200133Ia 4500
100 _aKotler, Philip & Armstrong, Gary
020 _a0-87692-704-5
250 _a5th ed.
942 _cBK
245 _aPrinciples of marketing
260 _aPrentice Hall of india Private Limited, New Delhi
_c1992
082 _a658.8 Kot/Arm
300 _axx,711
999 _c62402
_d62402