000 00507nam a2200169Ia 4500
008 241116b |||||||| |||| 00| 0 eng d
020 _a9789353946135
100 _aKeller, Kevin Lane ; Swaminathan, Vanitha ; Parameswaran, Ambi MG ; Jacob, Isaac C
245 _aStrategic brand management 5th ed.
260 _aPearson
_bNoida
_c2020
300 _axxx,642
526 _aUG
650 _abrand
654 _abrand
_aCommerce and Management
_aManagement Studies
942 _cBK
999 _c69204
_d69204