000 00360nam a2200157Ia 4500
082 _a658.8/Gov
100 _aGovindarajan, M
526 _dNTB
526 _aUG
366 _f20
942 _cBK
245 _aMarketing management : concepts, cases, challenges and trends.-2nd ed.
260 _aDelhi
_bPHI Learning
_c2015
300 _axx,312
546 _aE
999 _c76764
_d76764