000 00373nam a2200157Ia 4500
082 _a339.470954/Bij
100 _aBijapurkar, Rama
526 _dNTB
526 _aPG
366 _f20
942 _cBK
245 _aWe are like that only : understanding the logic of consumer India
260 _aNew Delhi
_bPortfolio/Penguine
_c2009
300 _axvii,294
546 _aE
999 _c77054
_d77054