APA
Michaelson G., . (1999). Winning the marketing war : a field manual for business leaders. McMillan India, New Delhi: .
Chicago
Michaelson Gerald, . 1999. Winning the marketing war : a field manual for business leaders. McMillan India, New Delhi: .
Harvard
Michaelson G., . (1999). Winning the marketing war : a field manual for business leaders. McMillan India, New Delhi: .
MLA
Michaelson Gerald, . Winning the marketing war : a field manual for business leaders. McMillan India, New Delhi: . 1999.