APA
Palmer A., . (2007). Introduction to marketing : theory and practice. US: Oxford University Press Inc.
Chicago
Palmer Adrian, . 2007. Introduction to marketing : theory and practice. US: Oxford University Press Inc.
Harvard
Palmer A., . (2007). Introduction to marketing : theory and practice. US: Oxford University Press Inc.
MLA
Palmer Adrian, . Introduction to marketing : theory and practice. US: Oxford University Press Inc. 2007.