SNDT WOMEN'S UNIVERSITY
BMK Knowledge Resource Centre
Vithaldas Vidyavihar, Juhu Tara Road,
Santacruz (West) Mumbai - 400049
Basic marketing : a global-managerial approach (Record no. 125864)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00250nam a2200085Ia 4500 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | William D Perreault,E Jerome McCarthy |
| 245 ## - TITLE STATEMENT | |
| Title | Basic marketing : a global-managerial approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Tata McGraw-Hill publ. |
| Date of publication, distribution, etc. | 2006 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Audio Visual |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SNDT Juhu | SNDT Juhu | 14/12/2009 | 658.8Per/Mcc | A01922 | 04/07/2024 | 04/07/2024 | Audio Visual |