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International marketing : a cultural approach

By:

Jean-Claude Usunier

Publication details: Prentice Hall, New York 1993Description: xiii,494pISBN:

0-13-194580-7

Subject(s):

Commerce and Management

DDC classification:

658.848 Usu

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Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	658.848 Usu (Browse shelf(Opens below))	Available	050687

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Previous	658.848 Rai Export-import and Logistic Management	658.848 Raj Import export procedures and documentation	658.848 Raj Import export procedures and documentation	658.848 Usu International marketing : a cultural approach	658.8480951 Sil The captivating the newly affluent in china and India	658.85 Ach Salesmanship and publicity	658.85 Bac Selling to major accounts tools, techniques, and practical solutions for the sales manager	Next

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