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Strategic marketing communications : new ways to build and integrate communications

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Publication details: Kogan Page London 1999Description: xii,300Subject(s):

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	658.8 Smi (Browse shelf(Opens below))	Available	081676

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Previous	658.8 She Sherlekar's Marketing management : Concepts and cases	658.8 Sin Rural marketing focus on agricultural inputs	658.8 Sin/Tha Marketing principles and techniques	658.8 Smi Strategic marketing communications : new ways to build and integrate communications	658.8 Smi/Tay Marketing communications:integrated approach	658.8 Smi/Tay Marketing communication : an integrated approach	658.8 Sri Service Marketing the Indian context	Next

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