Advertising, brands and consumer behaviour : the Indian context

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Language: E Publication details: Sage New Delhi 2020Description: xiv,273ISBN:

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Item type	Current library	Call number	Status	Barcode
Book	SNDT Juhu	658.827/Kum/Kri (Browse shelf(Opens below))	Available	085693

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Previous	658.827/Kel Strategic brand management 5th ed.	658.827 Kum Managing Indian brands : marketing concepts and strategies	658.827 Kum Marketing nuggets conceptual dimensions in marketing	658.827/Kum/Kri Advertising, brands and consumer behaviour : the Indian context	658.827 Lin/And Brand building on the internet	658.827 Mat Brand management: text and cases	658.827 Mat Brand management : text and cases	Next

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