APA
Ries A. . R. L., . (2009). War in board the room : why left-brain management and right-brain marketing don't see eye-to-eye and what to do about it. Harpercollins pub: New York.
Chicago
Ries Al Ries Laura, . 2009. War in board the room : why left-brain management and right-brain marketing don't see eye-to-eye and what to do about it. Harpercollins pub: New York.
Harvard
Ries A. . R. L., . (2009). War in board the room : why left-brain management and right-brain marketing don't see eye-to-eye and what to do about it. Harpercollins pub: New York.
MLA
Ries Al Ries Laura, . War in board the room : why left-brain management and right-brain marketing don't see eye-to-eye and what to do about it. Harpercollins pub: New York. 2009.