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Marketing metaphoria what deep metaphors reveal about the minds of consumers

By: Publication details: Harvard Business press, Boston 2008Description: xxi,230ISBN:
  • 978-1-4221-2115-3
DDC classification:
  • 658.8342 Zal/Zal
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Item type Current library Call number Status Barcode
Book SNDT Juhu 658.8342 Zal/Zal (Browse shelf(Opens below)) Available 063757

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